MAPPING THE "BOOKED" CUSTOMER JOURNEY
Aggregating Hotel Marketing Data from 20+ Sources
An enterprise tool providing both rollup portfolio reports and hotel level data, View digital marketing performance across multiple digital channels and multiple hotel brands with one website and one log-in.
Why use Cogwheel Analytics as your Business Intelligence Software?
"STR" Report for Digital
Establish marketing benchmarks against portfolio and similar hotels
Centralized Reports
Save time with centralized reports. Spend time analyzing, not aggregating!
Easy to Understand
Show value to owners with an easy to understand scorecard
Online Presence
Focus on your hotel’s total online presence, not just website performance
Introduction to Cogwheel Analytics
Competed in HITEC e20x Entrepreneur Pitch Competition 2022
The Hotel Marketing Data
Brand.com
- Channel Mix
- Visits and Revenue
- Top Referring Domains
- Source Traffic
Paid Media
- Expedia TravelAds
- Metasearch
- Sponsored Listings
- Google Ads
Social Media
- Organic and Paid
- Impressions and Engagement
- Spend and Cost per Result
- Content and Imagery
OTAs (Coming Soon)
- Content Score
- Quality Score
- Rankings
- Competitive Insights
Reviews (Coming Soon)
- Review Responses per Channel
- Sentiment Analysis
- Comments
- Scorecard
SEO (Coming Soon)
- Keyword Rankings
- Traffic Trends
- Google My Business Insights
- Competitive Insights
- Brand.com and Paid Media Modules $99/hotel/month
- Plus one-time $150/set up fee per hotel
- Additional modules available at $29/hotel/month
- No annual contract, cancel anytime